Image via CrunchBase
The +1 button is just like a Facebook
“like” however it is used for search and websites
. In a nutshell, the idea behind the +1 is to help users find trusted high quality sites. Essentially, it is a way for users to rank the relevancy of a website. Sites with a high volume of +1′s, in theory will:
- Be a trusted resource
- Have high quality content
- Be a site that you would want to share with others
It is meant to help internet users find great content and allows people who enjoy your content or website to recommend it to others.
The +1 icon:
- Will appear in search results
- Can be added to your website
- Will appear in AdWords Ads
I think Google is definitely going to use this as a quality content indicator in their search algorithm. Having more +1′s is a social indicator, that once it catches on, will help drive more traffic to your website and blog.
This is definitely a MUST ADD to your website.