Tag Archives: Social media

Is Your Ecommerce Branding Up to Scratch? Ask Yourself These 5 Questions to Find Out

Branding plays a huge role in how returning and potential customers perceive your ecommerce business. It’s not all about looking pretty – although it does help – it’s also about creating an emotional connection to your business and demonstrating what … Continue reading

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How Self-Published Authors Utilize Social Media

It isn’t easy being an author in today’s day and age. Print media is dying, and writers are having to adapt. Which means going digital, offering both opportunities and obstacles in the process. On the good end you have every … Continue reading

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5 Quick Ways to Improve Engagement on Your Facebook Posts

Facebook used to be the perfect channel for reaching your audience, large or small, without spending money. Since Facebook’s initial public offering in 2012, the organic reach of Facebook posts has declined to around 6% (and is probably still declining). … Continue reading

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How To Manage Web Content Effectively

Creating a website is extremely easy these days. You sign up for a service, get a host, and just start building. There are step by step tools that can help even the most inexperience wannabe webmaster put together a professional … Continue reading

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Don’t Give up on Google+ Just Yet: Why it Needs to be Part of Your Social Media Marketing Plan

Ask any online marketer what they think about Google+, and most of them will probably roll their eyes and sigh. While it’s true that some brands have great success on Google+, most marketers struggle to get their G+ campaigns off … Continue reading

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Why Doesn’t My Audience See My Facebook Post?

When Facebook launched in 2004, it was lauded for its ability to connect brands with their followers for little or no cost. All you had to do was post content on your page, and everyone who liked your page would … Continue reading

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Why You STILL Can’t Ignore Social as Part of Your Inbound Strategy

Social Media Has Its Advantages We learned in a previous post – Why You Can’t Ignore Social as Part of Your Inbound Strategy – that social media can help you build brand loyalty, measure your marketing efforts, and gain valuable … Continue reading

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Why You Can’t Ignore Social as Part of Your Inbound Strategy

I don’t need to tell you that social media is everywhere – you’ve seen the hash tags tucked away in the corner of your favorite TV show, your family and friends are constantly checking their profiles for new notifications, and … Continue reading

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Infographic: Social Media Usage Stats

There is no doubt that social media continues to become a more important strategy for inbound marketing, SEO and promoting your content online. Its engaging and continues to provider marketers with an effective way to connect with customers. Recently I … Continue reading

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