SMS provides a direct communication that no other marketing tool can provide. With 97 percent of Americans using SMS at least once per day, businesses are given a large window of opportunity to reach out their customers in such a simple way. Depending on your industry, you can use an SMS service for different types of messages such as appointment reminders, company updates, promotions, and almost anything in between!
Consider the following:
- Over one-third of business professionals say they can’t go 10 minutes without responding to a text
- 75% of people would like to have offers sent to them via SMS
- The average adult spends a total of 23 hours a week texting
- On average, Americans exchange twice as many texts as they do phone calls
Go over the beginner’s guide to SMS marketing infographic below for more information and tips on SMS marketing.
[Or link to download the infographic for embedding yourself.]